On July 11, the “2025 2nd Academic Conference on Digital Media” kicked off in Hangzhou. Sponsored by China Academy of Printing Technology, Hangzhou Dianzi University, and Keyin Media · Printing Technology Journals Press, organized by the Editorial Department of Printing and Digital Media Technology Study and the School of Media and Design of Hangzhou Dianzi University, and co-organized by 35 domestic universities and colleges related to digital media, this academic conference consists of a plenary report session, four parallel thematic report sessions, and a visit and exchange session. More than 180 representatives from over 60 relevant universities, research institutions, and enterprises attended the conference.
The 2025 2nd Academic Conference on Digital Media sparked an upsurge as soon as it opened on the first day. Distinguished experts and scholars gathered together, creating a lively atmosphere for academic exchange on site!
Wonderful Keynote Speech
Opening Ceremony: Join Hands to Build a Platform, Gather Wisdom to Start a New Chapter
The opening ceremony on the morning of the 11th was hosted by Ying Feng, Party Secretary of the School of Media and Design of Hangzhou Dianzi University.
Chenggang Yan, Party Committee Member and Vice President of Hangzhou Dianzi University, delivered a speech on behalf of the organizers. First of all, on behalf of the host, he extended a warm welcome to the authoritative experts from the forefront of innovation across the country, as well as scholars from various universities and research institutions. He mentioned that Hangzhou’s digital construction has always been at the forefront of the country and even the world, and Hangzhou has vividly interpreted the profound connotation of “digital empowerment for the future” through practice. In recent years, riding the wave of Zhejiang Province’s No. 1 Development Project for the innovation and quality improvement of the digital economy, Hangzhou Dianzi University has achieved rapid development in its electronic information-related disciplines. He sincerely hoped that this conference would build a valuable platform for experts and scholars to exchange academic frontiers, share innovative achievements, and explore future technologies, enabling all guests to collide ideas, share insights, and deepen exchanges and cooperation.
Chenggang Yan, Party Committee Member and Vice President of Hangzhou Dianzi University, delivered a speech
Yiping Liu, Chairman and General Manager of Beijing Keyin Media Culture Co., Ltd., emphasized the interdisciplinary value of digital media technology driven by artificial intelligence and other technologies and its wide application in various fields in his speech. The "Academic Conference on Digital Media" aims to build a communication platform, disseminate cutting-edge theories of digital media technology, share innovative achievements of digital media technology, and explore application models of digital media technology. The keynote reports and nearly 60 parallel reports of this conference have made everyone deeply feel the diversity of research directions, the rapid development speed, and the broad application prospects of digital media technology. As a multimedia platform focusing on the innovative communication and practice of media technology, Keyin Media will also actively engage in the display and exchange of innovative achievements in digital media technology, and look forward to carrying out more in-depth cooperation with various universities.
Yiping Liu, Chairman and General Manager of Beijing Keyin Media Culture Co., Ltd., delivered a speech
Ying Feng, Party Secretary of the School of Media and Design of Hangzhou Dianzi University, presided over the opening ceremony
Keynote Speech: Explore Frontiers in Diversity, Promote New Ideas through Exchange
The Keynote Speech on the morning of the 11th was presided over by Yigang Wang, Dean of the School of Media and Design of Hangzhou Dianzi University. Weiwei Xu (Tenured Professor of the State Key Laboratory of CAD&CG of the College of Computer Science and Technology, Zhejiang University, and the Changjiang Scholar of the Ministry of Education), Issei FUJISHIRO (Professor of Department of Information and Computer Science of Keio University, Japan), and Doros POLYDOROU (Associate Professor, Co-founder of Media Arts and Design (MAD) lab in Cyprus University of Technology), delivered keynote reports entitled "3DGS -- Research on Point-based 3D Light Field Representation and Its Media Applications", "Smart Ambient Media: Principles and Applications", and "Immersive Experiences: A Study on Immersive Design Methodologies" respectively.
Prof. Weiwei Xu delivered the keynote speech
Prof. Issei FUJISHIRO delivered the keynote speech
Associate Professor Doros POLYDOROU delivered the keynote speech
Prof. Yigang Wang presided over the morning keynote speech
The plenary keynote speech on the afternoon of the 11th was hosted by Huihui Song, President of Printing Technology Journals Press. Xueming Li (Professor of School of Digital Media and Design Arts, Director of the School of Electronic Engineering, Beijing University of Posts and Telecommunications), Guiguang Ding (Professor of School of Software, Tsinghua University; Deputy Director of the Beijing National Research Center for Information Science and Technology; Former Deputy Dean of the School of Software; the winners of National Science Fund for Distinguished Young Scholars), Daoqiang Zhang (Professor and Dean of College of Artificial Intelligence, Nanjing University of Aeronautics and Astronautics), and Guodao Sun (Professor of College of Computer Science & Technology, Zhejiang University of Technology), delivered keynote reports themed "AIGC Technology and Applications", "Optimization and Compression Techniques for Multimodal Large Models", "Intelligent Imaging Genomics and Its Applications in Disease Diagnosis", and "Intelligent Visual Analysis of Data” respectively.
Prof. Xueming Li delivered the keynote speech
Prof. Guiguang Ding delivered the keynote speech
Prof. Daoqiang Zhang delivered the keynote speech
Prof. Guodao Sun delivered the keynote speech
Huihui Song, President of the President of Printing Technology Journals Press presided over the afternoon keynote speech
Award Ceremony: Commend Models, Express Gratitude for the Future
At the end of the keynote speech on the afternoon of the 11th, the Award Ceremony for Excellent Papers and the Thanks Ceremony for Co-sponsors of the 2025 2nd Academic Conference on Digital Media were held. Hosted by Min Xu, Editor-in-Chief of Printing and Digital Media Technology Study, leaders of the organizers and representatives of the conference paper reviewers presented honorary certificates and appreciation plaques to the winners.
Professor Zhijiang Li from the School of Information Management, Wuhan University, and Associate Professor Li Shi from the School of Media and Design of Hangzhou Dianzi University, awarded the excellent paper authors
Professor Yajun Chen, Vice Dean of the School of Printing, Packaging and Digital Media, Xi'an University of Technology, and Associate Professor Guodao Zhang, Assistant Dean of the School of Media and Design of Hangzhou Dianzi University, awarded the excellent paper authors
Professor Yigang Wang, Dean of the School of Media and Design of Hangzhou Dianzi University, Yiping Liu, Chairman and General Manager of Beijing Keyin Media Culture Co., Ltd., and Huihui Song, President of Printing Technology Journals Press, presented appreciation plaques to the co-sponsors
Min Xu, Editor-in-Chief of Printing and Digital Media Technology Study Presided over the award ceremony
Visit Multiple Innovative Laboratories: Explore Scientific Research Paths Together, Experience New Exchanges
After the keynote speech, the participating representatives visited Industrial Internet Laboratory, Digital Technology Exhibition Hall, Virtual Simulation laboratory of Hangzhou Dianzi University.
Visited Industrial Internet Laboratory of Hangzhou Dianzi University
Visited Digital Technology Exhibition Hall of Hangzhou Dianzi University
Visited Virtual Simulation laboratory of Hangzhou Dianzi University
On the second day of the conference, four parallel thematic report sessions on Digital Media Technology, Intelligent Technology, Digital Publishing and Media, and Digital Creative Design will be held. More exciting content is coming, so stay tuned!